Background - A Solid Work Ethic

Laura grew up in Ft. Worth, Texas in a close-knit family where hard work was a top priority. Her entrepreneurial skills emerged with her first business, knocking doors and mowing the neighbors' lawns with her girlfriend, around the age of 11 or so.

She also worked hard on her grandparents' farm planting and tending a huge garden, completely gutting and remodeling an old home, and tending the farm animals.

She went on to get her first "real job" at McDonald's where she was given accolades and promotions. In 1979, at the age of 19, she was hired as a bank teller by First City Bank in Arlington, Texas.

While going on to work in the banking industry for six years, she obtained a Bachelor of Business Administration degree, with a specialty in Accounting, at the University of Texas at Arlington (UTA). 

Personal - Family First

She and Steve have been married since 1986, and he is the love of her life. After working for 5 years as an Assistant Controller in the oil & gas and manufacturing industries, Laura went on to work as an Equipment Accountant for the Super Conducting Super Collider. Starting in 1990, with the birth of her first child, Laura had the privilege of staying home for the next 15 years to support Steve in his career and raise/educate their three smart, beautiful daughters. 

The family moved to the Marshall Islands in 2000, where they lived the idyllic island lifestyle fishing, swimming, snorkeling and socializing for the next three years. Then the Reynolds Clan relocated to Las Cruces in 2003.

Laura obtained her real estate license in 2004 and trained under the venerable David Steinborn, when he still owned the brokerage he built here in Las Cruces. Mr. Steinborn was a practicing broker for almost 50 years, and therefore very knowledgable! He sold his brokerage over 10 years ago to new owners.

As a brand new licensee, Laura was awarded the Steinborn GMAC Real Estate "2005 Rising Star Award." In 2006 she was a multi-million dollar producer and she tripled her production the second year. In 2007, Laura again increased her production in a slowing market, consistently selling $5M to $6M per year over the next many years.

Las Cruces Real Estate - Birth and Growth:

Laura earned her Qualifying Broker's license in 2013, whereupon she and Steve opened Las Cruces Real Estate, a very successful high-end, high-tech, cutting-edge real estate brokerage, specializing in beautiful digital marketing and excellent customer services. They then put together the best team designed to assist YOU with the highest quality care for ALL your real estate transactions.

She has been married to Steve for 33 years and they have three beautiful daughters; Alyssa, Julianne, and Michelle. Family continues to be her highest priority, although assisting clients every step along the way is a very important and FUN part of her life.

In August of this year, Laura was very honored to become the local ELP for the Dave Ramsey program.

Integrity - Quality of Service for All Clients

With your best interest at heart, it is Laura's ultimate goal to provide superior customer service, create absolute trust, and demonstrate the highest level of personal integrity.

If you are a seller, her primary focus is to market your home, in order to sell it at the highest price, as quickly as possible, with the least amount of stress. If you are a buyer, her primary focus is to listen to your needs, patiently search for your dream home, and negotiate the the best price for you. If you are an investor, we will manage your property like it was our own. Commercial clients, we understand business!

Whether you are ready now or later, she would appreciate the opportunity to assist you with your real estate needs, whatever they may be. Thank you for your consideration!

On the move!